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| Wednesday, January 18, 2006 |
| Ad challenge |
So the other day I was talking about that Lever ad, and I thought I'd show you another one of my favorites. This Ellen one is part of the "My life. My card" series by American Express, which features some great photos along with a questionnaire that the spokesperson has answered. Really, the Kate Winslet ad is my favorite, but of course the moment I went looking for it I couldn't find it (the whole ad, that is.) I did manage to find this photo from the ad on one of her fan sites, (although I have to admit I felt really weird lurking on a Kate Winslet fan site! But it's all for you, my dear readers, right??!)
SO ANYWAY, on Monday I was flippin' through an old issue of Entertainment Weekly (I think it was for the week of Dec 26th?) and I discovered a 6-page series of ads for the campaign. But even better than that was the fact that the last page of the series contained a blank questionnaire. Which I immediately ripped out to use for a scrapbook page, OF COURSE!
Instead of keeping the idea to myself, I thought I'd issue a challenge of sorts to you scrappers out there. There are lots of ways you can use an ad, and I'll share a few of my ideas here...
For example, you can take inspiration from the photo...
 (The AmEx ones were taken by Annie Leibovitz, by the way, and I asked Mark (who can do all things) to imitate the high-contrast, grainy appearance of the photo.)
Or you could use the questionnaire as a series of journaling prompts (heck, if you don't want to scrap 'em, just use them as your blog entry for the day:
Here's the list:
My name
childhood ambition
fondest memory
soudtrack
retreat
wildest dream
proudest moment
biggest challenge
alarm clock
perfect day
first job
indulgence
last purchase
favorite movie
inspiration
My life
My card (okay, you can skip that one)
So tell me, how would you interpret this ad? By all means, please don't let my ideas hinder your creativity! If you create a layout and post it, send me a link!
Oh, and if you're interested in my interpretation, you can view it here.Labels: scrapbooking |
posted by Joanna Bolick @ 8:40 PM  |
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| 20 Comments: |
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Seriously, Joanna... you are so fancy. And you look for inspiration everywhere you go. Sadly, I'm only looking for kleenex... as of late. Maybe I'll try your challenge when I can not sneeze on my photo for a few moments.
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You are so cool! i was totally inspired by this. :)
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Thanks for the idea. I took your challenge. I don't have time to do a layout right nowbut I wrote an idea of what I would do and probably will do after tax/audit season is over.
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what an awesome idea...the page was terrific Joanna!!
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Just found your blog the other day. You have the most amazing photos on here... You rock! And this challenge is fabulous, Joanna, as is your page! I'm so tempted to do this, but how the heck do I get Annie Leibowitz to come to my house?! I'll work on getting a pic and then I'm doing this. Love it!
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Love that photo of you Joanna. I'm a bit scrapped out...but you just might have me a bit inspired!
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Saw another version of that ad in Tennis magazine with a Williams Sister and Andy Roddick...it was GREAT...I'm gonna go tear it out! For one thing the inspriation is awesome...for another, the ads are a sign of our times and a great way to document the feel of our time for future generations...
FAB idea!
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Amazing, Joanna! You never cease to amaze me! I just love these ads. Did i say amazing?!
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I saw your layout at 2Peas and LOVED it!!!! So totally cool!!!! Thanks for the challenge! I have an ad sitting on my desk screaming inspiration at me - just need some time!
Oh and I have a strange question, do you really scrap on the floor? WOW! Very cool.
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OK, I am ALL over this!!! I've been wanting to fill this out & do something with it - thanks for giving me the kick! :) Stay tuned...
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cool idea! I may just have to try this one. I love the layout that you posted :)
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Oh my crud....this is fantastic Joanna! I absolutely LOVE that ad. I love that Ellen is completely herself....very cool! Such a simple and yet AWESOME idea for a layout. I love love the photo you have for yours and your answers to the questionnaire. You are so awesome....I absolutely love reading your blog! Thank you for your inspiration!
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Said this before, saying it again: I LOVE this!!! I so want to copy that idea. Totally. I think I will.
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This is so cool Joanna... defintely something I want to work on... after CHA!
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i LOVE this. i am so doing this as soon as i can breathe amidst the pile of bg scraps.. ;)
(check your email!)
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Ya, I'm about the only one that doesn't have anything to do for CHA!
I took the challenge, I've been in a slump. Not sure how I feel about it, but it felt good to just go!
Thanks for the inspiration.
Linky-loo:http://www.luv2scrapbook.com/gallery/showphoto.php?photo=12304&sort=1&cat=500&page=1
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way cool joanna - i am going to have to try to do this one!!
thanks for the inspiration!
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OMGOSH Joanna!
I have this ripped out of the mag to use! LOVE it! Love that you did this too...since you rock and all :)
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Oh...and I wanted to add that I planned on using it for one of my hof assignments, but I'm thinking now it won't seem original :) LOL!
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Seriously, Joanna... you are so fancy. And you look for inspiration everywhere you go. Sadly, I'm only looking for kleenex... as of late. Maybe I'll try your challenge when I can not sneeze on my photo for a few moments.